Edition: International | Greek
MENU

Home » Business

Ryanair criticised over adverts

By: EBR - Posted: Thursday, December 16, 2004

Ryanair criticised over adverts
Ryanair criticised over adverts

Low-cost airline Ryanair has been criticised by advertising watchdogs for making misleading claims.
Ryanair ran newspaper adverts, which claimed it had "better punctuality" than Easyjet, citing the Association of European Airlines (AEA) in the advert.
Neither carrier is a member of the AEA and, Ryanair, whose main UK operation is based at Stansted, was told "not to misattribute statistics".
Ryanair apologised for the advert but noted the sole complainant was Easyjet.
The advert, with a headline "Why Pay More... To Arrive Later", contained a table of statistics but the Advertising Standards Authority (ASA) said Ryanair had "misleadingly implied" these were from an independent source.
Question of distance
In a separate ruling, the ASA has upheld complaints from two members of the public over a Ryanair advert about new routes from Luton airport.
The airline had said Spanish destinations Girona and Reus served Barcelona.
The travellers, however, believed the two destinations were considerable distances from the city, the ASA said.
The body said airlines should not claim airports served specific cities unless those airports were listed by the International Air Transport Association (IATA) as doing so.
Dublin-based Ryanair said the references had been published in error.
Complaints from the same two people over claims in the advert that Orio al Serio, Ciampino, Treviso and Vasteras, respectively served Milan, Rome, Venice and Stockholm, were rejected because they were included in IATA listings.

READ ALSO

EU Actually

It is high time to rein in AI

N. Peter KramerBy: N. Peter Kramer

In his weekly column N. Peter Kramer writes about the global discussion about Artificial Intelligence , the need for quick regulation, and points to international treaties from the 20th century.

Europe

EU Fails to Learn the Lessons from Ceuta

EU Fails to Learn the Lessons from Ceuta

The aftermath of the Ceuta crisis shows Europe has drawn the wrong lessons. Rather than doubling down on failed migration policies, the EU needs to address the underlying roots of such episodes.

Business

Businesscraft: Japan’s Quiet Discipline for a Fractured World

Businesscraft: Japan’s Quiet Discipline for a Fractured World

For almost thirty years after the end of the Cold War, geopolitics stayed away from the corporate boardroom. Geopolitical considerations belonged to the foreign ministry or to a dedicated risk committee back at headquarters, and rarely crossed a CEO’s desk.

MARKET INDICES

Powered by Investing.com
All contents © Copyright EMG Strategic Consulting Ltd. 1997-2026. All Rights Reserved   |   Home Page  |   Disclaimer  |   Website by Theratron